Rekayanti, E., A. Salida, and J. Basri. “THE INFLUENCE OF EFFICIENCY AND CONVENIENCE ON CUSTOMER INTEREST IN MAKING TRANSACTIONS USING MOBILE BANKING AT PT.BANK SULSELBAR SIDRAP BRANCH”. Journal Management And Business, vol. 3, no. 1, May 2025, pp. 1-14, doi:10.61912/lajumen.v3i1.108.